Facebook for Profit

Facebook is one of a number of 'social networking' sites that offer the users to post information about themselves, their hobbies and anything else they feel like. Facebook is only one of a number of these types of sites, others you may have heard of are MySpace, Bebo, hi5 and Friends Reunited. Over recent times people have become more and more attached to these sites, so much so that time spent by employees on these sites during working hours costs UK business £130m a day! So how can your company use this to your advantage?

These types of website have become the driving force behind what is known as Web 2.0. This is not a new version of the world wide web, it's more about a change in how websites are written and how people are using them. The main thing to remember is that if the majority of the content on a website is written by the users then it's what we geeks would call Web 2.0.

Because these sites have hundreds of millions of existing users tapping into a tiny percentage of this can make a huge difference to your online business.